Riffride

Setup guide

Launch your music site

Six steps from an empty store to merch live on your Spotify profile. Free to start — you can be online this afternoon.

1

Start your Shopify store

Every Riffride site runs on Shopify — the most reliable way to host your site, sell merch and actually get paid. Start a free trial; paid plans run about $5–$25 a month.

Start free on Shopify →
2

Add your Riffride theme

Grab the free Standard theme or a $50 premium design, upload the .zip in your Shopify admin, and your whole site is styled in minutes — no code, no developer.

Browse the themes →
3

Add merch — no inventory, no upfront cost

Connect a print-on-demand app: products are printed and shipped only when a fan buys, so you pay nothing up front. We recommend Printful (easiest) — Printify and Gelato are great too.

Set up Printful →

Prefer another? Printify · Gelato

4

Put your merch on Spotify

Connect your store to Spotify for Artists (free) and your merch shows right on your artist profile, release pages and the Now Playing view. Publish up to 250 items and pin 5 to the top.

Open Spotify for Artists →
5

Grow your fanbase with email

Turn one-off buyers into superfans. Kit (formerly ConvertKit) is the creator-first email platform — free to start, with automations, broadcasts and landing pages. Wire it to your store’s newsletter signup so every fan joins your list.

Start free with Kit →
6

Get found on Google

Fill in your artist branding, bio and links in the theme settings. Riffride outputs it all as structured data, so Google can build your artist knowledge panel — bio, tour dates, music and socials. Claim your Bandsintown and MusicBrainz profiles too.

Heads up: some links above are affiliate links — if you sign up through them, Riffride may earn a commission at no extra cost to you. We only point you at tools we'd genuinely use ourselves.

Ready to build it?

Pick a look, make it yours, go live. Your whole career — one site you own.